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(315) 443-2740Room: 635rmwimer@syr.edu
MA, MS, Syracuse University
Research Topics
He teaches a variety of courses in the retail area, including Merchandising Mathematics, Retail Sales Management, and Visual Merchandising and Store Planning.
Professor Wimer's research interests include the role of personality type in selling, the strategic history of various types of retail organizations, and human resource communications. He brings to his research a professional background in the retail industry, having held marketing and human resource management positions with Borders Inc.
