Whitman School of Management at Syracuse University
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Abstract Details

Small Enterprise Promotion and Sustainable Development: An Attempt at Integration
Vol. Volume 5, Number 1 April/2000

John Olatunji Adeoti

John Olatunji Adeoti is with the United Nations University Institute for New Technologies (UNU/INTECH), Keizer Karelplein 19, 6211 TC Maastricht, The Netherlands.

The last decades of this century have witnessed strong advocacy for environmentally sustainable behavior of economic agents. However, this very important aspect of economic development has been grossly neglected in the promotional strategies of small-scale enterprises in developing countries. This paper identifies small-scale enterprise promotional strategies in developing countries to include programs for employment generation, entrepreneurship development, skills acquisition and training; and offers suggestions on how they could be integrated into the framework for environmentally sustainable development in developing countries.

Keywords: Environmentally sustainable development, small-scale enterprise, private and social costs, developing countries