Experiential Courses

Experiential Courses

Below is a sampling of courses currently designated or piloted as part of our Experiential Learning requirements.

MAR 754 Seminar in Marketing Research

The course is targeted for students who are expected to use information for making effective marketing decisions. The Fall 2010 class used Eastman Kodak’s proprietary Big Picture Panel to survey Kodak users about their basic needs for cell phone pictures and video, as well as the growing category of photo books.

SCM 755 Lean Six Sigma

Students gain an understanding of how organizations can achieve “best-in-class” status by reducing costs, improving quality, reducing cycle times, eliminating defects, reducing variation, eliminating waste, and significantly increasing customer satisfaction.  Students complete a Six Sigma project for a client.  Students have completed several projects with Crouse Hospital as well as for St. Joseph’s Hospital, Otis Elevator, and National Grid.

EEE 643 Emerging Enterprise Consulting

This course gives students an inside look at the consulting industry, the techniques and methods used to consult, and an opportunity to learn and practice consulting skills and business knowledge with a client company.

Students work in consulting teams to assist local small firms and entrepreneurs. Problems are isolated and solutions are then developed and implemented. A team consultant’s report is then prepared and presented. 

EEE 690 Entrepreneurship and Empowerment in South Africa

Students help and learn from disadvantaged entrepreneurs in the Black townships near Cape Town, South Africa. Students form consulting teams work with small businesses over six weeks to help make the ventures sustainable. The focus is less on analysis and more on producing tangible deliverables that the entrepreneur can use. Students develop marketing and financial plans, create bookkeeping systems, improve operations, renegotiate contracts, and much, much more.

EEE 600 Corporate Entrepreneurship

The purpose of the course is to understand how and why existing corporations behave entrepreneurially beyond their startup. The main project of the course involves working with a local innovative firm to learn about how the company acts entrepreneurially and also to provide concrete suggestions as to how to increase the entrepreneurial spirit at the company.

FIN 756 Investment Analysis

Students in Investment Analysis have worked for four semesters on a fund manager selection project for M&T Bank. Teams have participated in live calls with MTB Investment Advisors and prospective fund managers. Following each call, the students rank each portfolio manager according to a rubric developed with M&T in previous semesters. Ultimately, the students will participate in making recommendations on which managers to hire.

FIN 751 Corporate Financial Policy & Strategy

In the Spring 2011 class, students worked with H. J. Baker & Bro., Inc., a leader in animal feed, fertilizer, and sulphur products to identify potential acquisition targets and develop an “adjacency scoring model”. They also learned how to value and acquisition target and created a template Excel spreadsheet for a valuation model.