Areas of Expertise

Search our faculty by discipline, research topic or name for areas of expertise.

Faculty whose research interests contain: Brand Management
Results Page: First 1 Last 
LeeEunkyu2142014.JPG

Lee, Eunkyu
Chair, Department of Marketing
Professor of Marketing
(315) 443-3429
elee06@syr.edu

Research Topics: price competition, brand management, distribution channels, marketing strategy, movie marketing, grocery retail marketing


MazumdarTridib3272014.jpg

Mazumdar, Tridib
Professor of Marketing
Director, Earl V. Snyder Innovation Management Center
(315) 443-3453
tmazumda@syr.edu

Research Topics: pricing, new product development, international marketing, brand management


A_Nicholson2012web.jpg

Nicholson, Amanda
Associate Dean, Undergraduate Programs
Professor of Retail Practice
(315) 443-9633
agnichol@syr.edu

Research Topics: general retail, department stores, power-related merchandise, brand management


Results Page: First 1 Last