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Retail Management

The landscape of retail management is evolving at warp speed and the need for retail management professionals has never been greater. Domestic and global retail marketplace changes and advances in technology have put retail professionals front and center in pioneering commerce and customer relationships in the Information Age. Consumers now have a world of options for procuring goods and services— often by using a device in the palm of their hand.

Choices in Courses and Careers
Our retail management program places great emphasis on instilling a passion for implementing best management practices in the workplace thus preparing you to become a leader in the field. In addition to the strong theoretical business base provided within the school, you will receive a rigorous education to ensure you are ready to enter the fields of buying and planning, product development, sales, marketing or store management. 

Like many Whitman students, you may choose to double major to broaden your skill sets and expand your career options. All Whitman majors are highly complementary to retail management. In addition, a concentration in digital retail strategies is available for retail majors in conjunction with Syracuse University’s School of Information Studies.

Clubs and Connections
Whitman’s retail majors consistently find that participation in Syracuse University’s chapter of ENACTUS, a global non-profit organization, helps develop leadership skills through learning, practicing and teaching the principles of free enterprise on campus, in the community and beyond. In addition to the myriad of benefits gained through Whitman’s clubs and student groups, you will receive support and guidance from our high-profile Retail Advisory Board members, many of whom are Syracuse University alumni. You will find the networking connections available to Whitman retail majors through this advisory board are invaluable during and after your Whitman education.

Real-World Readiness
As a retail management major, you will participate in a variety of learning opportunities outside the classroom that bring the curriculum to life, including a variety of career exploration programs that enable you to explore the current business environment. Our program places great emphasis on the benefits of practical experience. Our internship requirement is fulfilled between the junior and senior years and culminates with a written business analysis and oral presentation you prepare and present to a group of industry executives and faculty members.

Here is a sampling of the kinds of internships and jobs our retail management majors have had:

Under Armour – Retail Rookie

Macy’s – Omni Merchandising/Product Intern

Saks Fifth Avenue – Digital Category Management Intern

Macy’s – Assistant Buyer

Victoria’s Secret – Assistant Merchant

Nordstrom – Management Development Program